Today, Softline announces that it took home three major awards at Microsoft’s annual Inspire conference 2022. Softline was selected for the prestigious awards for its outstanding work building digital infrastructure with businesses in Vietnam, Cambodia and India.

Microsoft recognised Softline Vietnam and Softline Cambodia with the Partner of the Year Award, an annual prize where Microsoft awards its partners for their excellence in innovation and implementation of Microsoft´s solutions.

Speaking at the conference, Microsoft CEO Satya Nadella, said “Each year our Partner of the Year Award winners exemplify what’s possible when you connect technology to the challenges of our customers and the world.”

Nadella also added that now was the time to go beyond ‘digital transformation’ to focus on the ‘digital imperative’. He laid out imperatives for organisations undergoing digital change such as implementing AI and cyber-security. He said “The case for doing this has never been more urgent or more clear. In fact, I would say it’s existential.”

Softline is proud to be working with Microsoft to deliver digital infrastructure to developing countries and emerging markets.

Hervé Tessler, CEO of Softline International said:

“We are so proud to have been recognised by Microsoft for assisting businesses in these crucial markets with Cloud services, cyber-security solutions and more. Vietnam, Cambodia and India are each incredibly important countries for us, and growth within the APAC region is central to the global strategy of the wider business. More opportunities are created by technology, and Softline assists our customers in accelerating sales, boosting profits, and operating efficiently and securely in the digital economy.

“As Microsoft CEO Satya Nadella has laid out, the work of digital transformation in developing countries is crucial to the continued prosperity of the global economy. This is demonstrated by the impact locally of increased economic growth through the turbo-charged productivity which Softline’s solutions bring.”

Softline subsidiary Embee, acquired by the company in 2021, was also recognised with the Microsoft India Area Award 2022 – MWP Partner of the Year. This acknowledgement emphasised Softline´s leading position in the market, and comes after it Softline India was recognised by Microsoft as the leading Cloud Solution Provider (CSP) in India early this year.

The annual awards recognise Microsoft partners in multiple categories, one of them being excellence in innovation and implementation of customer solutions based on Microsoft technology, something that Softline and its subsidiaries do every day to help its customers grow and succeed.